WTF is Singani 63?

Singani 63 is a 500-year-old Bolivian spirit being brought to the states by Film Director Steven Soderbergh. It’s not like anything on the American market, it’s floral and clean on the palate. The closest comparison is Brandy, but that doesn’t do it justice. We worked on building their first market campaign to get recognition for the brand and the spirit. This campaign launched in October 2022 in San Diego, California. In the two months it was running the campaign’s digital and out-of-home executions received 2.18M impressions.